Thumbtack provides an invaluable lead generation platform for service professionals like photographers, DJs, home contractors, and more. But how can you get the most leads and grow your business on Thumbtack? Follow these proven tips.

Complete Your Thumbtack Profile

A polished, comprehensive profile attracts more leads by showcasing your business. Flesh out all details like:

  • Professional overview summarizing your background
  • Service areas covered
  • Testimonials and reviews
  • Relevant licensing and certifications
  • Examples of past work and projects
  • Profile photo and pictures of you working

This builds trust and authority with potential customers browsing Thumbtack.

Set Highly Competitive Rates

Customers filter by budget range when searching Thumbtack. Pricing competitively compared to other providers in your area will get you more visibility for leads in your affordable rate range.

Define Your Service Area

Set a well-balanced service radius – too narrow limits options, too wide makes fulfilling leads impractical. Customize coverage by zip code if needed.

Specialize Rather Than Generalize

Experts in specific niches like wedding photography or bathroom remodels get more targeted, higher converting leads than generalists trying to serve all categories.

Highlight What Makes You Unique

Showcase specialties, innovative offerings, awards won, advanced techniques, and custom packages that competitors don’t provide. This differentiation attracts more leads.

Respond To Leads Instantly

Thumbtack ranks professionals higher when they respond quickly to leads. Set up push notifications and dedicate time daily to engaging promising leads within 30 minutes.

Provide Exceptional Service

Deliver outstanding service and follow up promptly during and after projects. This earns 5-star reviews, repeat business, and referrals that all bring in more leads.

Run Thumbtack Ads

Consider testing paid Thumbtack ads to expand visibility beyond just your profile. Well-targeted ads can generate positive ROI through increased leads.

Promote Your Thumbtack Profile

Link to your Thumbtack profile from your website, online directories, email signature, and anywhere else potential customers may see it. This drives more visitors.

Request Reviews From Customers

Politely ask satisfied customers to leave positive Thumbtack reviews describing their experience. This provides social proof and improves search placement.

Frequently Asked Questions

What is the best time of day to respond to leads?

Morning through early afternoon tends to see highest customer engagement. Respond promptly within business hours.

Should I pay to boost my profile visibility with ads?

Test a small daily ad budget of $10-$20 for a week or two and track leads to see if it’s profitable. Adjust spend accordingly.

What factors will limit the number of leads I receive?

Narrow service area, niche specialty with less demand, limited availability marked in your profile, and uncompetitive pricing will all restrict leads.

How long does it take to start getting leads after signing up?

Expect it to take a few weeks to start seeing quality leads after setting up your complete profile and responding regularly as you build rankings.

What is the best way to convert more leads into paying customers?

Follow up quickly, offer availability flexibility, provide custom quotes rather than templates, and focus on building rapport.

Optimizing your Thumbtack presence using these tips will result in a steady stream of new business inquiries over time.


  • Gio Watts

    Gio Watts brings over 10 years of digital marketing experience to his role as marketing manager at Walletminded. In his current position, Gio oversees brand marketing, campaign management, and audience growth initiatives. Prior to joining Walletminded, Gio held marketing roles at several ecommerce and SaaS startups, most recently serving as senior marketing manager at CloudTable Inc. There, he specialized in paid social advertising and content marketing. Gio holds a bachelor’s degree in business marketing from the University of Oregon. He is a certified content marketing specialist and frequently guest lectures at his alma mater. When he's not devising omni-channel marketing campaigns, you can find Gio coaching youth basketball and indulging his passion for live music.

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